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customized systems; superior service and support; and products and services that are easy to buy and use”.

Purpose:         provide customers with superb value technology

Business:        high quality, relevant technology, customized systems

Values:            superior service and support, easy to buy, easy to use

A well-crafted mission statement becomes the glue that binds the various parts of the business together and drives behavior in your employees. Is it time you had a look at yours?

Megan Tough is director of complete potential, a leadership and HR consultancy based in Sydney, Australia.


At complete potential we understand people – what engages them, what encourages them to perform, and what drives them away. With over 20 years experience working on HR issues in business, our job is to help you make the most of your investment in people. To learn more visit www.completepotential.com

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