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spelling of a common name (for example, Jayne instead of Jane)? Then maybe it isn’t a good idea for you to use your name.

3. Is your name so common that this isn’t a good idea? (Lots of people have the name Phyllis Miller. If you don’t believe me, plug in Phyllis Miller in Amazon. This is in part the reason why I use Phyllis Zimbler Miller.)

4. Is the title of the book so unmemorable that people might not remember it? For example, a book titled “Path to Glory” might be easily forgotten because it’s not a very specific image; it’s more like a generic title. On the other hand, the book title “The Truth About Albert Einstein” might be easy to remember because it is the name of a famous person with an intriguing implied question (the truth).

5. Is the name of the series a memorable one? “The Evening Saga” might not be because, again, too generic. But “The Hell Dragons of Michigan” might be because that certainly conjures up a memorable image.

BONUS TIP: And remember – getting a .com domain name is much more important than getting just the “right” domain name for your brand. If you get a .net or .biz domain name, you may be unintentionally sending traffic to the website/blog of the person who has that .com domain name.

For a free report 7 DYNAMIC REASONS FOR TAKING A VIRTUAL BOOK TOUR and other book marketing information, visit http://www.queensofbookmarketing.com. Follow Phyllis Zimbler Miller on Twitter at @ZimblerMiller and connect with her on Facebook and LinkedIn as Phyllis Zimbler Miller.

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