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you create or adjust any images using design software. Printers have very strict standards for the files they convert to plates. Some printers still prefer all images be .tiff files, but most accept .pdf files now. When you create a .pdf file you are flattening all of the layers of your layout into one image. This frequently causes problems for people who like to use design enhancements like drop shadows and color gradients. Talk to your printer or publisher to be sure all of your illustrated images are transferring properly.

Keep it simple. Don’t go overboard with your layout. If you are not an experienced designer, trying to do too much will just highlight your inadequacies. Make sure your bases are covered. Have clean margins. Justify your type. Allow plenty of space between your images and text.

Get loads of FREE tips and modern ideas on writing, designing, marketing, editing and self-publishing your next book from author Danny Stooksbury and other publishing consultants at www.higherlevelpublishing.com. Visit www.higherlevelpublishing.com to sign up for the FREE monthly ezine Modern Niche Publisher and get publishing secrets sent right to your email inbox.

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