The Not-so-mushy Statistics During Valentine’s Day
Valentine’s Day. That season of love, romance, and more love. For many, Valentine’s Day is a mad rush act of booking the perfect restaurant, ordering the perfect arrangement of jaunty roses, and wrapping that perfect, extravagant Valentine gift. While for some, the season of hearts passes by quietly, unceromoniously, just like any other day.
Valentine’s Day has often been criticised as just an excuse for consumerism, an opportunity for businesses. Consequently, the well-meaning tradition of sending Valentine cards has also been unfairly stained by cynics everywhere, as if it is Hallmark’s fault that people are only sending cards perfunctorily, without thought at all, but just to get over the holiday. Indeed, Valentine’s Day is the second largest card-exchanging holiday next to Christmas, making Hallmark the unmistakable industry leader.
Half of the U.S. population celebrates Valentine’s Day by purchasing at least one greeting card, according to Hallmark. And last year, according to an MSNBC report, Americans spent as much as 13.7 billion last Valentine’s Day 2006, up 22 percent from just five years ago.
Other Valentine’s Day statistics are:
85% of all Valentine cards are bought by women.
73% of flowers are bought by men, and only 27% are by women.
Chocolate and candy sales reach profits of ,011 billion during Valentines.
These are all good Valentine statistics, of course. It just means people are willing to go through any lengths just to make their loved ones feel special on Valentine’s Day, whether that may be in the form of yet another box of chocolates, yet another card in an envelope, or yet another bunch of flowers. After all, it’s
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