by jon_a_ross
A Few Tips On How To Market And Sell Your Self Published Books
Self publishers need to have a good marketing plan to sell books and should be written prior to writing your book and in place a year prior to publishing your book. It’s one thing to write a book, but an entirely different thing to write one that’s saleable, viable, and marketable. In today’s publishing environment, a book’s success depends greatly on a strong marketing plan.
Mail a press release to all the trade journals in your field over and over again; you can use the same release. Invest in press release submitting software and set aside time every week to send out a press release online to the press directories. Make sure your press release spells out the ‘who, what, where, when, and why.’
Learning to write and use powerful optimized press releases can often drive tons of traffic to your website while providing multiple back links that can lead to increased page rank and numerous top ten search engine rankings for your targeted keywords. Using press releases can be a very effective marketing tool if used properly. Press releases can generate thousands of dollars in sales when picked up by national trade or print media.
Using press releases for marketing or promoting your book or book’s website has become increasingly popular as publishers discover the powerful benefits of using press releases. Make sure you have at least one good press release, written in AP style, which you can send out for the lifetime of your book.
Place free ads periodically for your book’s website on Craigslist in different categories to drive even more traffic to your website. Make five telephone calls a day that relate to marketing your book. Make sure to promote and market your