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Astrology, Feng Shui, Magic Spells… and Selling Homes

As someone in the real estate industry, I’m always eager to find out more about buying and selling strategies. However, I’m not sure what to think about using astrology to sell a home. Or Feng Shui. Or magic spells. There are a lot of people more than happy to take your money in exchange for your magic number, star alignment, or real estate amulet, though.

Astrology has been used to divine the future since before the Common Era. Many people today view it as a harmless amusement. Move.com even has a section for “homestrology” profiles. Realty Times did an article entitled, “Look to the Stars for Decorating Advice”, featuring astrologer John Marchesella, who claims that knowing your Sun Sign can help you choose colors for your home.

In some cases, astrology becomes serious business, spawning websites like realestateastrology.com that sells subscriptions for astrology questions, natal charts, and business outlooks. These cost between to a month. Some astrologers promise results if you buy a personal profile from them, ranging from 19.95 to hundreds of dollars. One website promised that my problems selling a home stemmed from not having my home in proper alignment with the stars. For only 39.95, I could get a astrological profile that would improve my real estate transactions. Some Realtors even claim that they use astrology to sell homes.

Magic spells aren’t just for Mickey Mouse in “Fantasia” any more. Some people believe that they can help you sell your house. One spell requires allspice, myrrh and benzoin. If Eastern magic appeals to you more, there’s a site that sells Chinese Prosperity Oil at the bargain price of 39.95. Apparently you can anoint the doorstep with it or burn it for a pleasing

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